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How each Cartura screen works: what every number means, where it comes from, and what each plan includes.

Published 23 October 2026

  • How Discover works

    How Discover lists the fastest-selling US TikTok Shop products, and what its weekly sales pace, Rising and Cooling labels and price figures mean.

  • How Category Insights works

    How Category Insights compares US TikTok Shop categories by sales and price, and what each figure in a category’s price data means.

  • How Product Analysis works

    How Product Analysis compares an Amazon, AliExpress or Alibaba product with similar US TikTok Shop products and prices, and estimates profit.

  • Saved products

    How to save a product from Product Analysis, what the Saved list shows, and how to run a saved product’s analysis again.

  • Products and Sellers leaderboards

    How the Products and Sellers leaderboards rank US TikTok Shop listings and shops by estimated GMV and weekly sales, and what each column means.